DATA PLAN FIRST
To: POWERLYNX / Portal Development Team
Subject: Feature Request: UX Optimization for Public WiFi Captive Portal
Based on our recent market research and user feedback, we are requesting a structural update to the WiFi management portal. Our current "Phone Number First" interaction is creating friction and causing high drop-off rates among our target demographic.
To improve the User Experience (UX), we propose a "Value-First" flow that prioritizes the user's intent (getting data) before requesting personal credentials.
Proposed User Journey:
Step 1: Data Plan Selection (Initial Landing)
Instead of a login prompt, the user is immediately presented with available data plans (e.g., Free Tier, 1GB Daily, Weekly Unlimited). This establishes immediate value.Step 2: Payment / Authentication
Once a plan is selected, the user is directed to the payment gateway (Mobile Money/Card) or the phone number registration page. Users are more likely to provide details once they have "committed" to a specific plan.Step 3: Value-Add / Ad Placement (Optional)
Display a high-visibility advertisement or a "Thank You" brand message during the 3–5 seconds while the system authenticates the payment.Step 4: Full Network Access
Automatic redirection to the internet with a "Success" notification.
Rationale:
Reduced Friction: Users feel in control when they see the "menu" before being asked for "ID."
Increased Conversion: Presenting the data plans first acts as a hook, increasing the likelihood of a completed transaction.
Better Data Integrity: Users are less likely to provide fake numbers if they have already selected a paid plan they intend to use.
Please review the feasibility of re-ordering the portal logic to support this flow.
Shall we schedule a brief walk-through of the wireframes for this new sequence?
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Comments1
RAWCARD
Apr 6
•Merged request
To: RAW Technology R&D / Portal Development Team Subject: Feature Request: UX Optimization for Public WiFi Captive Portal Based on our recent market research and user feedback, we are requesting a structural update to the WiFi management portal. Our current "Phone Number First" interaction is creating friction and causing high drop-off rates among our target demographic. To improve the User Experience (UX), we propose a "Value-First" flow that prioritizes the user's intent (getting data) before requesting personal credentials. Proposed User Journey: 1. Step 1: Data Plan Selection (Initial Landing) Instead of a login prompt, the user is immediately presented with available data plans (e.g., Free Tier, 1GB Daily, Weekly Unlimited). This establishes immediate value. 2. Step 2: Payment / Authentication Once a plan is selected, the user is directed to the payment gateway (Mobile Money/Card) or the phone number registration page. Users are more likely to provide details once they have "committed" to a specific plan. 3. Step 3: Value-Add / Ad Placement (Optional) Display a high-visibility advertisement or a "Thank You" brand message during the 3–5 seconds while the system authenticates the payment. 4. Step 4: Full Network Access Automatic redirection to the internet with a "Success" notification. Rationale: * Reduced Friction: Users feel in control when they see the "menu" before being asked for "ID." * Increased Conversion: Presenting the data plans first acts as a hook, increasing the likelihood of a completed transaction. * Better Data Integrity: Users are less likely to provide fake numbers if they have already selected a paid plan they intend to use. Please review the feasibility of re-ordering the portal logic to support this flow.